TreeXR is a technology platform for the management, creation, and distribution of 3D content and extended reality experiences, designed to facilitate the adoption of immersive technologies, 3D environments, and digital twins across organizations. The solution is built on the experience accumulated since 2017 by ImmersivePro, a Spanish company specializing in immersive technologies, founded on the expertise and industry knowledge of its founder in the extended reality sector.
TreeXR enables organizations to centralize 3D assets, 360° images and videos, photographs, and audiovisual content; create and manage interactive scenes; and distribute experiences across multiple devices, including virtual and mixed reality headsets, web browsers, and WebXR environments. The platform also incorporates tools for project, user, device, and session management, as well as content synchronization, remote experience control, and usage analytics.
Its objective is to simplify, accelerate, and reduce the costs associated with the deployment and maintenance of extended reality solutions, eliminating the need to develop every new project entirely from scratch. This allows organizations to leverage a common technological infrastructure for use cases such as immersive training, remote technical assistance, process visualization, collaborative environments, simulations, and digital twins.
TreeXR is the result of the experience gained by ImmersivePro through years of developing and implementing technology projects across multiple industries. In addition to the evolution of the platform itself, ImmersivePro provides consulting, development, implementation, and training services in virtual, augmented, and mixed reality; 3D content and environments; videomapping; and digital twins, supporting organizations from the definition of the use case through to full deployment and operation.
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